Protect margins by protecting products.
Sell extended warranties and protection plans through your entire customer journey. Dynamic pricing, automated upsells, and an instant AOV boost are waiting for you.
Protection Plans for every type of business
Offer the right coverage for every product category with flexible plan types designed to maximize attach rates.
Extended Warranty
Extend manufacturer coverage beyond the standard period. Cover defects, mechanical failures, and electrical issues with flexible 1, 2, or 3-year terms.
- Covers defects & mechanical failures
- Flexible term lengths
- AI-optimized pricing per product
Replacement Plans
Instant product replacement when items fail or break. No repair wait times; customers receive a new product or store credit immediately.
- No-hassle instant replacements
- Same-day approval workflow
- Store credit or direct ship
Accident Protection
Cover drops, spills, cracks, and accidental damage beyond standard warranties. The #1 plan type customers actively seek out, highest attach rates in the industry.
- Drops, spills, cracks & surges
- Highest attach rates of any plan type
- AI-powered fraud detection
Repair Contracts
Ongoing service agreements for high-value products. Schedule maintenance, authorize repairs, and manage service networks all in one place.
- Scheduled maintenance plans
- Service network management
- Parts & labor cost tracking
Travel Protection
Cover trip cancellations, lost luggage, flight delays, and travel emergencies. Give customers peace of mind from booking to return.
- Trip cancellation & interruption
- Lost luggage & flight delay coverage
- Emergency assistance worldwide
Capture revenue at every step
of the customer journey.
From first click to repeat purchase, Umbrella embeds protection offers across every channel so you never miss a sale.
Product Page
Widget appears inline on the PDP, right next to “Add to Cart”, where buying intent is highest. Fully customizable to match your storefront.
Cart
Smart upsell in the cart drawer reminds customers to protect items before checkout. Contextual and non-intrusive.
Checkout
One-click “Add Protection” button at checkout captures customers who skipped earlier. Zero friction, maximum conversion.
Thank You Page
Post-purchase offer on the confirmation page while customers are still in buying mode. Time-limited urgency drives action.
Order History
Retro-attach lets customers add protection to past orders from their account dashboard. Turns missed opportunities into revenue.
Post-Purchase Emails
Automated email campaigns target unprotected orders with personalized offers. Fully branded, perfectly timed.
In-Store
POS integration lets associates offer protection at the register, bridging online and offline with a unified experience.
Phone Sales
Equip sales reps with protection plan details and one-click attach directly within draft orders. No extra tools needed.
Everything you need to sell protection
A complete warranty platform, from plan creation to claims resolution, without the complexity.
Smart Pricing
ML-optimized price points that maximize attach rate and margin per SKU.
PDP Widget
Embeddable protection offer that drops into any product page in minutes.
Contract Generator
Auto-draft compliant warranty contracts tailored to your catalog.
Claims Automation
AI triage, fraud scoring, and one-click resolution in under 2 hours.
White-Label
Your logo, palette, and custom domain. Customers only see your brand.
Revenue Analytics
Real-time attach rates, margins, claims costs, and customer LTV.
Stay compliant, effortlessly
Whether you prefer self-service tools or fully managed compliance, we've got you covered.
Tech Platform
Self-service compliance tools built into the platform.
- Regulation database by state & country
- AI contract language validation
- Auto-generated disclosure templates
- API access for compliance checks
Umbrella Compliance Services
Our team handles compliance so you don't have to.
- Dedicated compliance specialist
- Contract review & approval
- State filing & registration
- Ongoing regulatory monitoring
Everywhere your customers are
One platform powering protection programs across every sales channel: in store, online, and beyond.
Sell protection plans in person
POS-integrated protection plans surface at checkout. Associates sell confidently, customers buy instantly.
Explore in-storeSell Protection Plans Online
AI-optimized offers on product pages, in cart, and at checkout. Fully branded, conversion-tuned.
Explore onlineStreamline OEM Registrations
Extend protection to every reseller and marketplace. One experience, wherever they discover you.
Explore marketplacesThe path from purchase to peace of mind
Every step stays under your brand. Follow the journey below.
Order Placed
Customer checks out on your branded storefront. The protection offer is embedded alongside the product: no friction, no redirects.
Protection Activated
The plan activates instantly. Coverage begins the moment the manufacturer warranty ends: no gaps, no paperwork.
Incident Occurs
Six months later, the screen cracks. Coverage kicks in immediately with zero deductible.
Claim Filed
Photo uploaded through your portal. The system analyzes damage, verifies coverage, and approves in under two minutes.
Resolved
The merchant picks the best resolution. Everything processed automatically through the platform.
Trusted Across Industries
Powering warranty and protection programs for businesses of every kind
E-Bikes
Protection plans for e-bikes & e-scooters
Automotive
Vehicle protection, simplified
Electronics
Device coverage, registration to resolution
Sports
Coverage for sports & recreation equipment
Home Appliances
Flexible plans for every appliance
E-Bikes
Protection plans for e-bikes & e-scooters
Automotive
Vehicle protection, simplified
Electronics
Device coverage, registration to resolution
Sports
Coverage for sports & recreation equipment
Home Appliances
Flexible plans for every appliance
Built for every business model
Whether you're a retailer, manufacturer, DTC brand, or third-party administrator, Umbrella adapts to your workflow.
Retailers
Multi-brand stores selling protection plans across their entire product catalog. Maximize AOV with attach-at-checkout warranty offers.
Manufacturers
OEM brands extending their own warranty programs beyond the standard coverage period. Own the full post-purchase customer relationship.
DTC Brands
Direct-to-consumer brands maximizing customer lifetime value. White-label protection plans that feel native to your brand experience.
TPAs
Third-party administrators managing warranty portfolios at scale. Multi-tenant architecture with advanced underwriting and compliance tools.
Why retailers choose Umbrella
Everything you need to turn protection into your fastest-growing revenue channel.
Turn post-purchase into your biggest profit center
Protection plans generate new margin on every order. Our merchants see revenue impact in the first week, not the first quarter. Attach rates average 24% out of the box, with top sellers exceeding 40%.
Zero engineering required
One-click install on Shopify, WooCommerce, and BigCommerce. The widget, claims portal, and dashboard are all hosted and managed, no developers needed, ever.
Happier customers, fewer returns
Protected customers are 2.4x more likely to repurchase. Warranty programs reduce chargebacks, cut return rates, and build the kind of brand loyalty that compounds quarter over quarter.
AI-powered claims in hours, not weeks
Photo AI damage assessment, automated fraud detection, and instant approvals slash resolution time from days to hours. Your customers get answers fast, and your team barely lifts a finger.
Combine extended warranties with…
Umbrella's modular platform lets you stack protection products for maximum revenue per order.
OEM Warranty Management
Manage manufacturer warranties alongside extended plans in one unified dashboard.
- Unified registration for OEM + aftermarket coverage
- Automatic warranty lookup at point of sale
- 60% fewer support tickets with self-serve portals
- Full coverage visibility across every SKU
Shipping Protection
Cover every package from checkout to doorstep with automated claim resolution.
- One-click protection offer at checkout
- Lost, stolen, and damaged-in-transit coverage
- Average +$8 AOV per protected order
- 92% attach rate with smart placement
Claims Processing
AI-powered claims handling from first notice to final resolution in under 4 hours.
- Photo AI instantly assesses damage severity
- Automated fraud detection flags suspicious claims
- 80% faster resolution vs. manual processing
- 97% customer satisfaction on resolved claims
Analytics & Insights
Real-time dashboards that turn warranty data into revenue-driving decisions.
- AI-optimized pricing increases attach rates 23%
- Real-time sync across every sales channel
- Predictive claims cost modeling per product
- Exportable reports for finance and ops teams
Loved by thousands of brands
See why leading e-commerce brands trust Umbrella to power their warranty programs.
Consumer Electronics Umbrella increased our warranty attachment rate from 12% to 47% in the first quarter. The AI claims engine alone saved us 30 hours per week.
JR
Retail & E-Commerce The compliance features are what sold us. SOC 2 ready out of the box, full audit trail, and their team understands warranty regulations inside and out.
SP
Home & Garden We went from zero warranty revenue to $40K/month in 90 days. The Shopify integration was live in under an hour. Best ROI of any tool we've added.
MK Ready to turn warranties into revenue?
Join 2,500+ brands using Umbrella to sell, manage, and optimize their warranty programs. Start free today.
No credit card required. Free plan available.

