Explore 50+ new features designed to help you grow warranty revenue in 2026
3rd Party Channel

Capture Revenue from Every Sale, Even Through Third Parties

When customers buy your products from Amazon, retail partners, or any third-party channel, they can register on your site for extended coverage and file claims directly with you.

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3rd Party Retailer Amazon, Best Buy, etc.
Register Product On your branded site
Buy Protection Extended coverage
Direct Relationship Capture every customer
New Revenue $6,820 From 3rd party registrations
How It Works

From Third-Party Purchase to Your Customer

Turn anonymous third-party sales into direct customer relationships with warranty registration.

1

Customer Buys from a Third Party

Your customer purchases your product from Amazon, a retail chain, or any third-party channel where you don't control the checkout experience.

2

They Visit Your Site to Register

Packaging inserts, QR codes, or product documentation direct the customer to your branded registration portal powered by Umbrella.

3

Register & Buy Extended Protection

The customer registers their product (activating OEM warranty) and is offered extended protection plans, a new revenue stream you didn't have before.

4

File Claims Directly with You

When something goes wrong, the customer files a claim through your branded portal. AI-powered claims processing handles the rest automatically.

Key Features

Everything You Need for Third-Party Channels

Branded Registration Portal

Customers register products on a portal that looks and feels like your brand. Collect serial numbers, proof of purchase, and customer details automatically.

Extended Warranty Upsell

After registration, customers are presented with extended coverage options. Simple, transparent pricing drives high conversion rates.

AI Claims Processing

Customers file claims from your branded portal. AI handles triage, validation, and resolution; most claims are processed in minutes.

Customer Data Capture

Build a direct relationship with every customer, even those who bought from third parties. Collect emails, preferences, and purchase data for future marketing.

0%
Registration Rate
0%
Buy Extended Protection
$0
Avg Plan Value
0%
White-Label Branded
Why Third-Party Matters

Revenue You're Missing Today

New Revenue Stream

Monetize customers you never had access to before. Every third-party sale becomes an opportunity for protection revenue.

Direct Customer Relationships

Stop losing customers to third-party retailers. Registration creates a direct connection for future marketing, support, and repeat purchases.

Channel Intelligence

See which third-party retailers are driving the most registrations and protection sales. Make smarter distribution decisions.

Works Everywhere

Doesn't matter where the product was sold: Amazon, Walmart, independent retailers, or international distributors. Registration works for all channels.

FAQ

Third-Party Channel Questions

You drive registration through packaging inserts, QR codes on the product, product documentation, email campaigns, or social media. Umbrella provides you with a dedicated registration URL and QR codes you can use anywhere.

The registration form is customizable, but typically includes: name, email, product serial number or model, proof of purchase (receipt upload), and purchase date. You can add or remove fields based on your needs.

Yes. Umbrella automatically matches registered products to the appropriate protection plans based on product category, price, and your configured rules. Each product can have different plan options and pricing.

Absolutely. Third-party registration is an additional channel, not a replacement. Products sold through your own ecommerce store continue to get protection offers at checkout, while third-party buyers register separately. All data flows into the same dashboard.

Exactly the same as any other channel. Customers file claims through your branded portal, and Umbrella's AI-powered system handles triage, validation, and resolution. Claims are managed in the same unified dashboard regardless of where the product was originally purchased.

Industries

Trusted Across Industries

Powering warranty and protection programs for businesses of every kind

Testimonials

Loved by thousands of brands

See why leading e-commerce brands trust Umbrella to power their warranty programs.

TechGear Pro products
Consumer Electronics
Umbrella increased our warranty attachment rate from 12% to 47% in the first quarter. The AI claims engine alone saved us 30 hours per week.
Jessica Rodriguez JR
Jessica Rodriguez VP of Operations
TechGear Pro
ElectroMart products
Retail & E-Commerce
The compliance features are what sold us. SOC 2 ready out of the box, full audit trail, and their team understands warranty regulations inside and out.
Sarah Park SP
Sarah Park CTO
ElectroMart
HomeEssentials products
Home & Garden
$0 โ†’ $40K monthly warranty revenue in 90 days
We went from zero warranty revenue to $40K/month in 90 days. The Shopify integration was live in under an hour. Best ROI of any tool we've added.
Marcus Kim MK
Marcus Kim Founder & CEO
HomeEssentials Co
Integrations

Works with the tools you already use

Seamlessly integrate with your e-commerce platform, CRM, helpdesk, and payment processor. No custom development required.

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Shopify
WooCommerce
BigCommerce
Stripe
Salesforce
Zendesk

Ready to turn warranties into revenue?

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