Umbrella AI

Branding & Customization

The Branding module allows you to tailor Umbrella’s warranty and protection plan widgets to match your store’s design and brand identity. This includes logos, color themes, widget layout, and display behavior — all managed without writing any code.

What You Can Customize

Company Logo

Upload your store or brand logo.
This logo appears directly on the widget wherever it’s embedded — including product pages, modals, and cart-level upsells.

Accepted formats: PNG, JPG, SVG
Recommended size: 300x100px (will scale automatically)

Brand Colors

You can define primary and secondary brand colors separately for:

Light Mode UI
Dark Mode UI

These colors will be used for:

Call-to-action buttons (e.g., “Add Protection Plan”)
Widget borders and highlights
Text elements and badges

This ensures Umbrella embeds feel like a native part of your store, not an add-on.

Product Page Display Options

Choose how warranty widgets appear on product pages:

Inline Widget (Recommended)

Displays above or below your Add to Cart button
Can optionally be selected by default, meaning the warranty is pre-checked for the customer
Customers can deselect it before checkout if they prefer

Popup Modal (coming soon)

Displays as a pop-up after a qualifying product is added to the cart
Forces a decision (yes/no) and may increase attach rate for some categories

Choose the experience that fits your brand tone and UX.

White Labeling

Remove all “Powered by Umbrella” branding from widgets.

Toggle: Remove Umbrella branding
Available to Pro & Enterprise Plan customers only

This creates a seamless experience that looks and feels 100% native to your brand.

Widget Preview

A live preview panel shows how your protection plan options will appear across:

Single-plan offers
Two-option offers
Three-tier bundles

You can test light/dark mode, color contrast, spacing, and content before going live.

Best Practices

Match CTA button styles to your store's primary “Buy” button
Use Inline Display + “Select by default” for max attachment
Choose Modal Display if you want to upsell protection without altering your PDP layout
Keep branding consistent: if you’re using white label, ensure the widget copy also mirrors your store’s tone and language

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FAQ

Answers

Got questions?
We've got answers.

Find quick answers or contact our support team for a demo.

What is Umbrella and how does it work with Shopify?

Umbrella is a warranty management platform built specifically for Shopify stores. It lets merchants offer, sell, and manage extended warranties, protection plans, and OEM warranties directly within their storefront. Once installed, Umbrella automatically integrates with your product pages, cart, and checkout, allowing customers to add protection plans in one click. All warranty data, claims, and customer communications stay inside your Shopify admin.

Can I sell extended warranties directly to customers using Umbrella?

Yes. Umbrella allows you to create and sell extended warranty plans under your own brand, keeping 100% of the profit. Unlike third-party providers, Umbrella lets merchants set their own pricing, coverage terms, and claim rules. You can offer multi-year protection plans as a product upsell on the product page, in the cart, or after checkout; all tracked and managed inside your store.

What’s the difference between Umbrella and other warranty providers like Extend or Mulberry?

Umbrella is a self-managed warranty platform, not a reseller. Competing providers like Extend, Mulberry, or Clyde act as intermediaries that force you to sell warranties under their brand name, take a share of the revenue, and force your customers to submit claims through them. Umbrella lets you own the customer relationship, pricing, and brand experience. There are no third-party portals or customer redirects - everything happens within your Shopify store.

Does Umbrella handle warranty claims automatically?

Yes. Umbrella includes a native, embedded claim form that verifies warranty eligibility, processes claims, and can trigger resolution workflows automatically. Merchants can define repair, replacement, or refund outcomes, while customers can track their claim status directly through your storefront. The entire process is branded, transparent, and requires no external login or separate dashboard.

Can Umbrella manage OEM or manufacturer warranties?

Absolutely. Umbrella supports automatic and manual OEM warranty registration by linking order data, serial numbers, and product details. This enables manufacturers and brands to track warranty eligibility for every unit sold - whether the purchase was direct or through a third-party retailer. OEM registrations can also be used to bring customers back to your own site for warranty activation and remarketing.

How do I set up Umbrella in my Shopify store?

Setup takes only a few minutes. Install Umbrella from the Shopify App Store, connect your store, and choose whether to sell extended or OEM warranties. Then, create your protection plans, set pricing, and customize the widget design. Once enabled, Umbrella automatically adds the warranty selector to your product and cart pages. No custom coding is required.

How much does Umbrella cost and what plans are available?

Umbrella offers flexible pricing based on your store’s sales volume and feature needs. Plans include a free tier for testing, plus advanced tiers for automated claims, OEM registration, AI fraud detection, and compliance coverage. Pricing scales with your attach rate, ensuring merchants of any size can start offering warranties profitably.

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